Former CircusTrix CEO to bolster business and drive the growth of one of the largest diversified entertainment groups in the region
United Arab Emirates, Dubai, 13 December 2021: Dubai Holding, a diversified global investment company with operations in 13 countries, today announced the appointment of Fernando Eiroa as the new Chief Executive Officer of Dubai Holding Entertainment.
Eiroa brings nearly 20 years of experience in the experiential entertainment industry, having worked in the US, Europe and other international markets. In his last role, he was CEO of CircusTrix, the world’s largest developer, operator, and franchisor of indoor active recreation centres with a network of more than 320 facilities worldwide. Eiroa has also served as CEO of Palace Entertainment, a major leisure park operator in the United States, and Parques Reunidos, leading the IPO of one of the largest global groups, operating more than 60 parks in 14 countries across all segments and regions.
As Chief Executive Officer of Dubai Holding Entertainment, Eiroa will spearhead the business’ innovation strategy, the delivery of operational excellence, and ensure purpose-driven talent development with the aim of exceeding the highest levels of customer satisfaction throughout the company’s leading entertainment venues and attractions.
Amit Kaushal, Group Chief Executive Officer of Dubai Holding commented: “Dubai Holding Entertainment has developed some of Dubai’s world-renowned landmarks and thriving entertainment destinations, becoming one of the largest diversified entertainment groups in the MENA region. We are now ushering in an exciting new chapter.”
He added: “Fernando has had a distinguished career in the leisure and entertainment industry with some of the world’s leading attractions and park operators. I am confident his passion for building world-class experiences and driving innovation in the sector will help to steer Dubai Holding Entertainment’s strong presence, as we continue to bolster Dubai’s position as a top global tourist destination with a diverse and ever-expanding offering that caters to residents and visitors alike.”
Fernando Eiroa, Chief Executive Officer, Dubai Holding Entertainment, said: “The breadth and diversity of entertainment experiences in Dubai is an inspiration for the industry worldwide. I am excited about the opportunity to contribute towards further enhancing the emirate’s rich recreational and leisure landscape, which draws millions of tourists each year. Dubai Holding Entertainment is at the forefront of delivering innovative concepts that delight and enthral people young and old, and continually drive Dubai’s tourism potential in alignment with Dubai Holding and the emirate’s visionary leadership. I look forward to steering the business towards its next phase of growth.”
Dubai Holding Entertainment is one of the largest diversified entertainment groups in the region committed to solidifying Dubai as one of the most sought-after touristic destinations in the world. It forms a strategic part of Dubai Holding as one of the four key market-leading companies of the Group. Dubai Holding Entertainment’s portfolio comprises Dubai’s leading leisure attractions, as well as media and entertainment platforms and venues such as Ain Dubai, Global Village, Dubai Parks and Resorts, ARN, and Roxy Cinemas, amongst others.